Everyone’s favorite search engine recently announced that it’s FREE to sell on Google! The COVID-19 pandemic has changed the world in just a matter of weeks, and it has had quite an effect on consumer behavior. While some industries (particularly ones… Read More

The post It’s Free to Sell on Google! How E-commerce Brands Can Capitalize appeared first on Ayokay.

Search Engine Optimization (or SEO) is perhaps the best way to make sure your brand not only reaches the target audience, but builds credibility and trust in the fast changing digital space. Almost all purchases begin with an online search.… Read More

The post Why Your SEO Needs LSI Keywords (and How to Use Them) appeared first on Ayokay.

Source Whether it is a physical store or an e-commerce business, SEO has become a necessity for digital branding and marketing alike. Marketers focus on various metrics, including content optimization, keyword analysis, and getting valuable backlinks to improve SEO value.… Read More

The post Will Google AMP Affect Your SEO? A Complete Analysis appeared first on Ayokay.

We might be in an economic downturn, but you’d be surprised to see how much space that’s opening up for your company to fill.

The post The Economic Impact of COVID-19 – How to Market in a Slow Economy appeared first on Ayokay.

Want to hear the most obvious statement of the 21st century?? The World Wide Web has transformed the way companies operate and how people connect to one another. In many ways, the internet is an equalizer; all people are allowed to… Read More

The post How to make your Website Accessible: An Introduction to WCAG 2.0 appeared first on Ayokay.

Back in the old days, you could practically grab any link to your website anywhere on the web, and it would count as a “good” backlink. Nowadays, Google has very high standards and the process of establishing organic backlinks is… Read More

The post 5 Easy Link Building Tips to Improve the Credibility of Your Website appeared first on Ayokay.

If you’re trying to decide between investing in SEO or PPC, understand from the get-go that both have their advantages and disadvantages. There’s not always a simple answer to this question when it comes to increasing leads through either technique;… Read More

The post Should I Invest in SEO or PPC – or Both? appeared first on Ayokay.

According to Chrome security product manager Emily Schechter, Google will start marking all non-https sites as “Not Secure” in the popular browser beginning in July.

The post What are SSL certificates and how do they work? appeared first on Ayokay.

Unless you’ve been living under a rock for the past few years, you probably know that the “age of video” is firing on all cylinders – with no signs of slowing down! According to a survey, 87% of businesses use… Read More

The post 9 Ways to Ensure Your Video Content Is SEO-Friendly appeared first on Ayokay.

Over the years, Google My Business (GMB) has become the go-to option for small and medium businesses to create a digital footprint on the web. It provides your business with much-needed visibility in local maps and Google searches, diverting more… Read More

The post Google My Business Posts: What They Are and How They Can Help Local SEO appeared first on Ayokay.