Building an effective brand identity plays a critical role in the success of any business, regardless of industry or size. The right branding elements enable companies to connect emotionally with customers, build awareness, create ongoing loyalty, and generate greater revenue. Successful… Read More

The post The Top 10 Elements of Branding That Result in More Revenue appeared first on Ayokay.

Social media is one of the most proliferous marketing platforms. It has been a true game-changer for nonprofit organizations to build awareness, connect with supporters, and promote their message. However, it’s not about throwing things at the wall and seeing… Read More

The post 7 Nonprofit Social Media Ideas to Increase Your Impact appeared first on Ayokay.

Everyone wants their web project launch to go perfectly – but that requires a great deal of forethought and planning. We’re not just talking about your website designs, the graphics, or the pretty new layout. There are several key development… Read More

The post 10 Crucial Things Developers Forget to Do When Launching a Revamped Website appeared first on Ayokay.

SEO is one of the youngest and most fast-paced marketing disciplines out there. The term SEO was first coined back in 1997 when search engines were making their mark on the new worldwide web. Things have changed a lot since then,… Read More

The post How to Navigate the Fast-Moving SEO Trends 2022 appeared first on Ayokay.

There are tons of web design tips for small business sites out there – but it’s important to incorporate relevant trends where you can. Even though the everyday consumer may not realize they can spot design trends, they will notice if… Read More

The post 5 Web Design Tips for Small Business Practices in 2022 appeared first on Ayokay.

Nonprofits do a lot of great work all around the country – and thankfully, there are plenty of people who want to help. Nearly 65 million Americans volunteer at a nonprofit organization every year! While this is fantastic news, it can… Read More

The post 5 Awesome Nonprofit Volunteer Management Software Platforms appeared first on Ayokay.

Shopify: it’s arguably the most popular and effective platform for building an e-commerce website. The company now supports more than 600,000 businesses across hundreds of countries. In terms of usability and accessibility, it’s a no-brainer. Unfortunately, the “build it and they… Read More

The post Shopify SEO Tips to Garner More Traffic appeared first on Ayokay.

Over the years, Google My Business (GMB) has become the go-to option for small and medium businesses to create a digital footprint on the web. It provides your business with much-needed visibility in local maps and Google searches, diverting more… Read More

The post Google My Business Posts: What They Are and How They Can Help Local SEO appeared first on Ayokay.

There are currently more than 1.3 billion websites on the internet – a number that is growing by the second. Before launching a business, many owners believe that developing a website is step one. In simple terms, this is true. However, it’s… Read More

The post The 5 Pillars of Success for Every Website appeared first on Ayokay.

As what should be common knowledge by now, a strong content marketing strategy is an essential ingredient for a successful business. In fact, 92% of marketers agree that content is a highly valuable business asset, and 91% have made it… Read More

The post 4 Ways to Expand Your Content Marketing Strategy Beyond Your Blog Section appeared first on Ayokay.