Email newsletters have long been an invaluable asset for businesses looking to expand and nurture their audiences. The benefits of email marketing are plenty. On top of increasing sales, they are an incredible way to increase brand awareness and establish a reliable… Read More

The post How to Craft Email Newsletters That Establish Brand Loyalty appeared first on Ayokay.

Every piece of your content should be working to boost your brand and your ROI. Use our content audit checklist to help revise under-performing content.

The post Content Audit Checklist: How to Evaluate Your Existing Content Strategy appeared first on Ayokay.

Is your website working against you? If you’re making any of these 7 UX mistakes, it might be. Avoid these 7 user experience mistakes:

The post Avoid Like the Plague: 7 UX Elements That Turn Customers Off appeared first on Ayokay.

Website maintenance doesn’t get the fanfare of other digital tasks – but it’s critical to a company’s online presence. Here are 8 essential tasks to keep in mind.

The post Importance of Website Maintenance: 8 Commonly Overlooked Tasks appeared first on Ayokay.

USD 43.5 billion in 2022. USD 314.60 billion by 2028. These staggering numbers are the value of the mobile healthcare app induystry as of 2022 and expected by 2028. But getting into the mHealth apps market commes with special considerations. Let’s dive in!

The post App Development in the Healthcare Space appeared first on Ayokay.

In today’s digital age, it’s no secret that social media is a powerful tool for businesses to reach and engage with their customers. Platforms like Facebook, Instagram, and TikTok are all great ways to get the word out about your… Read More

The post LinkedIn: The Underutilized Social Platform Your Brand Needs appeared first on Ayokay.

In our digitally driven world, social media platforms are more than just places to have fun online – they’re also powerful tools for brand marketing. TikTok has become the latest “it” tool in marketing, with its growing global user base… Read More

The post Should Your Brand Be Marketing on TikTok? Let’s Talk About It appeared first on Ayokay.

Checkout page optimization is an essential part of the customer journey. It’s the final hurdle customers must jump before completing their purchase, and if it isn’t optimized correctly, it can have a huge impact on your bottom line. E-commerce checkout flow can… Read More

The post Save That Sale! 7 Top Techniques to Optimize Your Checkout Page Process appeared first on Ayokay.

Scams are everywhere. Phone callers are asking for money. Emails are saying your data has been breached. The messages come in all shapes and sizes, and we all have to be on the lookout – especially as these scams become… Read More

The post Domain Registry Scams – What They Are and How to Avoid Them appeared first on Ayokay.

Do you feel a recession coming? If the answer is ‘yes,’ you’re not alone. According to a recent survey, 70% of Americans are bracing themselves for an economic downturn, with the majority expecting it to happen in the next six months.… Read More

The post How to Make Your Marketing Messages Recession-Proof appeared first on Ayokay.