Social media has evolved in leaps and bounds over the last decade. It has become a powerful marketing tool that organizations of all kinds must now leverage to find success. In fact, social media marketing has turned into its own job profile,… Read More

The post Understanding the Different Stages of Social Media Marketing appeared first on Ayokay.

Hiring web developers is a big step. You’ll not only spend time working with the chosen team, but you’ll also be entrusting your brand to them. While there are many web developers, choosing the wrong one could cause months of delays… Read More

The post 7 Questions to Ask Before Working with a Web Developer appeared first on Ayokay.

Digital marketing strategies are an important part of your budget. The decisions you make about where and how to advertise can impact your company for years to come (and dramatically change your ROI). A recent Gartner study says that in 2022, almost… Read More

The post Most Digital Marketing Dollars Are Going to Paid Channels – Should Yours? appeared first on Ayokay.

Every business wants a website that drives sales and encourages user engagement.  Unfortunately, that’s often easier said than done. Problems can range from having too many calls to action and “click me!” buttons to using poorly contrasting colors. Usually, bad website navigation mistakes are repeat… Read More

The post 7 Ways to Make Your Website Easier for Users to Navigate appeared first on Ayokay.

Around 15% of the world’s population that requires accessibility assistance will land on a website that isn’t set up for accessibility. Let’s change that.

The post More Important Than Ever: Website Accessibility Design in E-Commerce appeared first on Ayokay.