Learn how to choose which pages to optimize for SEO on your website with our free guide. Prioritize your SEO efforts for the best results.

PPC (Pay-Per-Click) advertising is a search engine marketing strategy when you need results NOW.  It is a form of online advertising in which you pay a fee every time your ad is clicked, likely on social media or search engines… Read More

The post 5 Ingredients to a Successful PPC Bidding Strategy appeared first on Ayokay.

When you run a website, you want people to stay on it for as long as possible. Whether it’s making a purchase, filling out a form, or signing up for a newsletter — the longer someone stays on your website,… Read More

The post Exit Rate vs Bounce Rate: How to Keep People on Your Website appeared first on Ayokay.