PPC (Pay-Per-Click) advertising is a search engine marketing strategy when you need results NOW.  It is a form of online advertising in which you pay a fee every time your ad is clicked, likely on social media or search engines… Read More

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When you run a website, you want people to stay on it for as long as possible. Whether it’s making a purchase, filling out a form, or signing up for a newsletter — the longer someone stays on your website,… Read More

The post Exit Rate vs Bounce Rate: How to Keep People on Your Website appeared first on Ayokay.